Mugs are a part of the office culture. They have us all day long, the first cup of coffee in the morning, and that tea break at noon. Imagine now your mug with your logo on it. It is not any mug, but one that is special, one that catches the eye and is memorable. Just that can be done by custom mugs.
It could be that you sit on your employees desk, or light up a booth at a trade show, or be a giveaway at an event, a custom mug is a marketing tool that is difficult to rival. The mugs are not only practical but they help in making the ordinary special. You do not need to put your logo at the bottom of a small business card but at the center of it, and make it stand out. You see a prospective customer picking up his coffee at an exposition and he or she gets in the hands a smooth, polished, personalized mug with your company emblem looking back at him or her. they may remember your booth–they may remember you.
Mugs are versatile, too. They’re not one-size-fits-all. You can select either ceramic or stainless steel, travel mugs or even the eco-friendly ones. Need something that will fit your polished executive look? Get a metal design that is polished and has your logo laser-etched. Or, perhaps you are in need of something with a touch of color to attract attention- an exciting ceramic mug with a loud pattern that shouts personality. You have unlimited options of displaying your brand using custom mugs in a way that suits your business.
Trade show does not stop at that. Imagine the following: your brand is on the desk of your client, on his desk, at his hands, with his logo on each and every drink. There is brand awareness at work. Whenever they pick that mug they will be reminded of you, be it the meeting or the product they purchased. It is a rudimentary but efficient kind of incessant marketing.
The beauty of the custom mugs is that they are not only the giveaways, or promotional gifts; they are practical, they last long, and they are personal. They take home your clients and they sit on your desks and countertops with pride. That is not just being seen but making an impression that is here to stay. Custom mugs are an effective weapon when done well to ensure that your brand does not simply fly by, but rather it stays.